Social Business and ForestNation

I recently had the chance to speak to Andrew Pothecary from  We spoke because in our own ways, we are trying to make a difference. In Andrew’s case, it is to help people connect better with each other by caring for the environment. His website states: 


 “ForestNation is a peaceful world rich in resources and beauty, where we care for each other and our environment.


You can become a citizen of ForestNation by growing your own tree at home, and we’ll plant even more in developing countries around the world. Your interaction will make a difference and have a positive impact on all aspects of our daily lives.

It’s fun and easy to grow your own tree, but even if you fail the first time you’ll learn a lot and you must keep trying. Growing and planting a tree is a symbolic and important act that we can all do, no matter who you are or where you live. Growing your own tree will help you connect with nature, and help us all connect to each other.

ForestNation is a “Social Business”; it’s our business is to create a positive impact on society and the environment. We combine commercial, social and environmental goals equally. In fact our social and environmental goals core to our commercial ones, and operating as a profiting making business is fundamental to our overall objective. We believe that if we can make successful business out of doing good then lots more good things will come about.”

I totally agree with him and so too does Julian Lennon, who was only too willing to lend his name to the cause.

For my own part, I’m trying to make a difference in “Social Business” by making more people aware of the problem of bullying. I never gave it much thought until my grandson Bryce told me about his experiences, and it inspired me to write a novel called Consequences. Although the book revolves around the character James, I detail some of the many different forms of bullying that really hurt people. A lot of the time, people don’t realize they are bullies, or are being bullied, and if this book makes them more aware then I will have made a difference, just as Andrew is doing with ForestNation.

If you would like to help in Andrew’s noble quest, then I encourage you to visit his site or go to one of these links: 

For schools these are 3 main pages of information:

Press Release:

School fundraising:

Lesson plans:


For Companies: 

Press release:





As for myself, Consequences is available at:!product/prd1/513506341/consequences


I am having an online book launch on Saturday the 20th July, from 9am to 9pm Pacific Time. If you haven’t been invited through my Facebook page or on GoodReads, then you are more than welcome to attend and maybe win something at:




About petercbradbury

I am a former Butler from Manchester, England and now living in California with my wife Debbie and dog Niner. Now writing novels part time, my main concern is making my books enjoyable and entertaining.
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One Response to Social Business and ForestNation

  1. Pingback: Social Business and ForestNation | Peter C. Bradbury

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